App-sunday: Panasonic VIERA AR Setup Simulator

This week I want to shares a great example of a useful branded app that I came across recently. As can be seen from the promotional video, the app gives you the possibility to see how a new Panasonic flat screen would look in your living room using augmented reality.

Unfortunately this app is only available for Ios at the moment, so I have not been able to test if it is working properly, but the idea looks promising. The app gives the opportunity to see the product in your own living room before you purchase it and give you a better indication what size fits your living room. All in all it seems like a solid promotion of Panasonic TV line via an app that hopefully will be supported for the next few years, be improved and become part of the standard promotion channel of Panasonic TV devision.
The app can for now be downloaded for the Itunes store or hit the jump to see thee positive reviews.

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App-sunday: Wifi Analyzer

WiFi Analyzer detects and displays the information of all wireless networks around you. Its set of visualization and analysis tools can help you to quickly identify channel conflicts, overlapping and other factors that may be affecting the performance of your wireless network in homes, offices and other sites.

I’ve been pointed on this tool a few weeks back and it has been quite useful to get an impression on what networks are available and there potential strength. If you also see function for it, you can find the app in the android and Iphone market.

App-sunday: dropbox

To start off this new series I want to look into some interesting apps in the next few weeks. As the kick off here is Dropbox. Dropbox is a program that lets you replace your USB sick with online storage. A movie says more than a million words, so check out the videos!!

The service is free for the first 3 GB, which should be enhough for most of us.  You can download the full desktop version here and I also added a full demo after the jump.

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Defining what a good branded Application is + examples

At this point, many companies are starting to recognize that developing a branded mobile application can be a key value to the company’s portfolio. Unfortunately, few understand how creating an app should be approached and what it should concern. A study published by Harris Interactive on November 10, 2010 shows some remarkable insight in what is expected from branded apps. For the research 781 adults, form the age 18 and up, who download apps for their mobile devices on a regular base where interviewed via an online questionnaire.
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