The new Rules: David Meerman Scott

Before I even started thinking about what my graduation I was already interested enough in the topic of new media that I read a book by David Meerman Scott about it. The book was titled The new rules to Marketing and PR in this book he tries to explain that companies need to forget what they have learned and should be more open in their communication and what tools are available to do so.

I’ve put three video’s(one here two after the jump) of Mr Meerman to give you a better idea of his point of view.

How to generate attention for your business from David Meerman Scott on Vimeo.


Real-Time Marketing & PR from David Meerman Scott on Vimeo.

David Meerman Scott interviews Seth Godin from David Meerman Scott on Vimeo.
This last one is an inspiring interview with Seth Godin on the way bwe are programed by schools, artists and sharing.

Posted in graduation, orientation, Uncategorized and tagged , .

2 Comments

  1. I’m impressed that you actually found my website. Your book and Ideology helped me get better orientation how and in which direction I should go as a business student. As my graduation starting to be in process I will try to fully use my website as part of this.

    Hopefully you will check back sometime to see what my procces has been.

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